01
Development + Product Strategy
Owner-side evaluation of what should be built, why it should be built, and whether the proposed physical product supports the business and development strategy.
- Residential product strategy and product-mix evaluation
- Prototype strategy, benchmarking, and market-specific adaptation
- Unit-plan evaluation from an owner and product perspective
- Site, density, amenity, finish, and resident-experience considerations
- Development due diligence and cost/value decision support
- Owner standards and portfolio lessons learned